Media Planning

6 articles in Media Planning

The 10 commandments of advertising that make your audience climb!

Some companies and media agencies manage to create hyper-impact advertising campaigns that everyone will remember. To reach such a level, you have to be able to show ingenuity and creativity. Mad Men style, the goal is also to understand what will hit the target audience. 

But you also have to be able to get that ad to the right place, on the right channels, and to make a media planning and a media buying that is consistent with the campaign that is being run. 

It’s in this category of Sortlist’s blog that you will find all the media and advertising content you need to build your next campaigns ?


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